Supporting a good cause – Christmas giving

25 December 2010

In the time of Christmas, I believe that gifts to friends or family is a nice gesture, but the real unselfish giving is to the ones that really needs it. These persons are probably not in your circle of friends. I do support kiva.org personally and also via my company The Rynge Group and I [...]

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Top tips for efficent speed networking

12 November 2010

photo © 2010 Leland Schneider | more info(via: Wylio) Come well prepared During a speed networking session it is extremely important to be well prepared, efficent and goal oriented. There is very little time for small talk in contrast to other networking sessions. Prepare yourself by setting goal and outcomes that make sure that the [...]

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Tips about Entrepreneurship, Social Media & Personal Branding

25 October 2010

The other week, exiting things happened to my Google Apps account, things that will significantly facilitate my life. This doesn’t really matter to you, but to me it meant an important step towards offering you as a reader my knowledge on entrepeneurship, digital media and personal brands. From today forward, the articles I find the [...]

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How Language Skills Can Improve Your Personal Brand

11 October 2010

Lately I have reflected quite a lot about how we look upon persons depending on their origin and adoption to the culture where they live. My wife is from Panama, as I wrote in my last post, I am Swedish, my brother lives in Los Angeles and I am currently in Hong Kong. Can it [...]

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How getting married is empowering your personal brand

4 October 2010

I have read about changing your maiden name will dilute your personal brand, and that taking another name will give you less salary. That might be so if you do not work with your brand in a focused way, but if you do it can strenghten your brand. This summer I got married to my [...]

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Are You Relevant?

28 June 2010

A few weeks ago I wrote about “Defining The Target Audience For Your Personal Brand” which is one of the first step when it comes to communicating who you are and what you stand for. While the target audience is essential, it is also crucial to add something of relevance to the table. Relevance is [...]

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Building a corporate brand by working with personal branding

22 June 2010

Since Tom Peters first coined the expression Personal Branding in 1997 in a Fast Company article, there has been more and more hype around the concept and new terms such as career branding, employee branding personal mission statement, have seen the light of day. Mostly the discussion and application of Personal Branding is focused on how to obtain a [...]

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How to work with personal branding pitches

18 June 2010

“Short and clear pitch – interesting and clear brand” The statement above is the core message of this post. Maybe it is all you need, or maybe you want to read the whole post. The choice you made depends on your interest for the subject, your relation to the author (that’s me) and your curiosity of what [...]

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Our new mascot – he needs a name

11 June 2010

Today The Rynge Group got a new mascot! I would like to send a big thank you to Che Lam at LittleThingies that is the creator and designer of the mascot. Please help us come up with a name! If your suggestion is the one we chose, we will send you a sibbling that Che will [...]

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The Desired Outcome Of Your Personal Branding Efforts

28 May 2010

Lately I have been very focused on outcomes. Not on objectives or goals, not on results, but on outcomes. My friends, colleagues and you readers have asked me what is really the difference and how is it related to my personal brand. I hope that I can clarify what I mean and help you with [...]

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